KURT GEIGER

Pitch-winning creative for Kurt Geiger's AW2020 brand campaign.

Kurt Geiger wanted to re-establish their position as a young, unconventional, London-born brand.

I worked on the creative, narrative and art direction for the winning pitch work.   Proposing a fully-animated campaign, making the Kurt Geiger rainbow the protagonist, as it became a connector of kindness throughout the globe.

We created intricately illustrated social films, digital assets and in store videos in a huge array of formats.  Launching the rainbow as a purposeful brand asset and creative device for this and future multi-channel campaigns.